Top 10 Album Release Myths

1. The album is good enough to sell itself. While your album may be hot, having a great album that your frinds and family love is not enough. You need marketing tools and strategies to make it really move.
   
   
2. Our fans will spread the word about the new album. Fans are some of your best assests and your core fans will most likely spread the word, but getting to a larger audience outside your core fans will take work. Having the right tools and promtions will make all the difference.
   
   
3. When the new realease comes out, it'll fly off the shelf. We sure hope this is true. We've seen it happen. Generally it happens to the bands and label that have put the time in to promote it months ahead of time. We can help you build an advertisting campaign that will give your album the momentum it deserves.
   
   
4. We're putting it on iTunes and we'll make a ton of money. iTunes accounts for about 69% of all online sales, however if you only put it on iTunes US, you are leaving 32% of your online money on the table. You need to consider adding it to all the download sites as well as all the other iTunes stores, not just the US. Our Digital Service can do just that for you.
   News Source (CNET): http://news.cnet.com/8301-13579_3-10311907-37.html
   
   
5. We have thousands of Myspace and Facebook friends and that'll get the word out for us. Unfortunately the truth about social networking is not to hard to find. 40% of your friends are only your friends because they are wanting to drive traffic to their profile.
   
   
6. We have 12,000+ plays on MySpace. We should sell at least that many albums. Congratulations on making the right move and getting your music up early however don't let plays of your music be your driving force for your sales. Spread the word using Twitter, MySpace, and other social networking avenues. We can help you create a campaign that will gernerate buzz and give you the tools you need to move those comments around the web.
   
   
7. We're offering PayPal and Google checkout on our site and we'll make serious bank. Paypal and other 3rd party shopping carts will help you make some sales however many users prefer not to use Paypal and only will buy from a legitimate store that specializes in music. FlyJams can do just that. We'll customize your own store for you making it easy for visitors to purchase your CD all while providing them with the assurace and security only a real shopping cart experience can bring.
   
   
8. Our record label is doing all the work for us. A vast majority of record lables depend on the artist to do the leg work. Much of the lables money is spending in producing a great product, from stuio time, to art work, mastinging, pressing, etc. Do yourself and the lable a huge favor and make your album move
   
   
9. Fans will gobble up the new realease up at shows. The bands core fans should buy the album, however most of the core fans will have already burned a copy from a friend, downloaded it to their iTunes and boought a copy already. T-shirts and other wear have always outsold CDs at shows. Don't count on your shows selling lots of product.
   
   
10. The internet is like a machine. Now that the recording is done, we'll sit back and watch the money roll in. The biggest mistake you can make is thinking that all the hard work is done. A great album is just that, a great album. If no one knows that it exist then it doesn't matter how great it is.